Cultural Transformation at UNIQA

A strong corporate culture forms the foundation for achieving our economic goals. Together, we want to shape and influence this culture to optimally support the implementation of our strategic programme UNIQA 3.0. 

We aim to create a work environment where our employees can develop into inspiring coaches, thereby significantly improving the lives of our customers. The cultural transformation is the responsibility of all employees, who should shed old habits and adopt new beliefs through the method of experimentation. Over 1,500 colleagues from 15 UNIQA countries have participated in group-wide activities related to cultural change.

On our way to achieving our target culture, we have defined and implemented clear steps. In 2023, the Culture Office expanded the so-called "Experimentation & Storytelling Journeys" and offers special team cohorts for the entire UNIQA Group to create a shared understanding of the target culture. This strengthens team collaboration and improves knowledge exchange, problem-solving skills, and communication among colleagues. Here, UNIQA's GUIDING Principles, the five main pillars of the UNIQA People Strategy, and the Principles for Diversity & Inclusion play a crucial role. The Culture Office has embedded the key cultural elements into our Employee Experience processes to support our target culture.